{"id":11744,"date":"2018-06-06T11:16:06","date_gmt":"2018-06-06T07:16:06","guid":{"rendered":"http:\/\/blog.dubaicityguide.com\/site\/?p=11744"},"modified":"2018-06-06T11:16:06","modified_gmt":"2018-06-06T07:16:06","slug":"icons-coffee-coutures-lounge-concept-now-brewing-in-uae-austria-and-saudi-arabia","status":"publish","type":"post","link":"https:\/\/blog.dubaicityguide.com\/site\/icons-coffee-coutures-lounge-concept-now-brewing-in-uae-austria-and-saudi-arabia\/","title":{"rendered":"ICONS\u00a9 Coffee Couture’s Lounge Concept Now Brewing In UAE, Austria And Saudi Arabia"},"content":{"rendered":"

ICONS\u00a9 Coffee Couture, a fashion and lifestyle coffee shop chain offering healthy options for delectable desserts, opens its latest ICONS\u00a9 Lounge <\/em>concept at the Abu Dhabi Royal Ladies Club and Riviera Mall, Dammam, Saudi Arabia. Having previously opened seven owned branches and two franchised units across the UAE, the German concept is looking at setting up 6 more branches within 2018 in the UAE, with the Abu Dhabi Royal Ladies\u2019 club concept being one of them. The latest Store addition is created to serve, among Abu Dhabi Ladies, Her Highness Sheikha Fatima Bint Mubarak and Delegation with her Maijles within the Abu Dhabi Royal Ladies Club.<\/p>\n

The ICONS\u00a9 Lounge<\/em> is a luxury segment to the high street coffee chain with stores spanning over 250 m2<\/sup>, with inlays of gold, and an interior designed for exclusive boutique exhibitions, fashion shows and art exhibits, as well as live piano and band music on special occasions and during fixed times. The Icons\u00a9 Lounge just opened its doors in Saudi Arabia as the world\u2019s largest ICONS\u00a9 branch, with a 400 m2 <\/sup>inlet and 200 m2 <\/sup>outdoor seating area in Riviera Mall, Dammam and a huge success. The brand is set to launch 25 more outlets, with 2 new locations already under wraps.<\/p>\n

Talking about the Exclusive Lounge<\/em> concept opening at the Abu Dhabi Royal Ladies Club, Elena Weber, Founder, ICONS\u00a9 Coffee Couture, <\/strong>said, \u201cThe <\/em>ICONS \u00a9 Lounge concept is a destination for all things fashion-forward and luxury in the third-wave coffee culture at an affordable price point. In keeping with our base innovation of desserts, coffees and teas especially created for a calorie-conscious clientele who only want the best in taste, service and presentation, the Lounge<\/em> concept takes off, after Icons Standard and Icons Express, as our premiere luxury segment, with live piano concert music, carefully curated works of art over gold-inlaid walls and some truly cr\u00e8me versions of our already premium organic coffees and confections. After our global launch in Austria, as well as expansions along Europe, the Middle East and <\/em><\/p>\n

Asia, the next step forward seemed to be this concept, which has attracted the attention of a new niche clientele and serves as our flagship stores.\u201d\u00a0 <\/em><\/p>\n

ICONS\u00a9 is a brand launched with a sound business model that is consumer-oriented and based on creating its iconic flavor and feel through carefully selected Master Franchise Partners across the GCC, Europe and beyond. The ICONS\u00a9 franchise chain concentrates mainly on healthier food options among them gluten-free, vegan and sugar-free offerings, the world\u2019s most exclusive coffee ceremony, guilt-free desserts and more, with the expansion in Europe to serve hard drinks for the evenings. The ICONS\u00a9 development concept is based on a ripple-effect framework, with a concentration to expand across the world, one region at a time.<\/p>\n

Since the caf\u00e9 concept has started to franchise, its growth has been continuous around the GCC and Europe.\u00a0 The franchise partners of ICONS\u00a9 Coffee Couture in the Kingdom of Saudi Arabia is Eram International. The chain is now available in 6 countries and counting, including Qatar, the Kingdom of Saudi Arabia, Bahrain, Oman and Austria.<\/p>\n

\"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

ICONS\u00a9 Coffee Couture, a fashion and lifestyle coffee shop chain offering healthy options for delectable desserts, opens its latest ICONS\u00a9 Lounge concept at the Abu Dhabi Royal Ladies Club and Riviera Mall, Dammam, Saudi Arabia. Having previously opened seven owned branches and two franchised units across the UAE, the German concept is looking at setting […]<\/p>\n","protected":false},"author":1,"featured_media":11746,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-11744","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts\/11744","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/comments?post=11744"}],"version-history":[{"count":1,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts\/11744\/revisions"}],"predecessor-version":[{"id":11747,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts\/11744\/revisions\/11747"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/media\/11746"}],"wp:attachment":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/media?parent=11744"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/categories?post=11744"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/tags?post=11744"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}