{"id":2283,"date":"2015-09-30T11:34:56","date_gmt":"2015-09-30T11:34:56","guid":{"rendered":"http:\/\/blog.dubaicityguide.com\/site\/?p=2283"},"modified":"2015-09-30T11:34:56","modified_gmt":"2015-09-30T11:34:56","slug":"galeries-lafayette-showcases-fashion-forward-designers-at-ffwd-pop-up-store","status":"publish","type":"post","link":"https:\/\/blog.dubaicityguide.com\/site\/galeries-lafayette-showcases-fashion-forward-designers-at-ffwd-pop-up-store\/","title":{"rendered":"Galeries Lafayette Showcases Fashion Forward Designers at FFWD Pop Up Store"},"content":{"rendered":"
Buyers at Galeries Lafayette have selected seven labels showcased at FFWD to be stocked in store throughout October, as part of the first-ever dedicated FFWD Pop Up Store. \u00a0Selected looks from Autumn\/Winter \u201815 collections, presented at FFWD Season Five, will be on sale from September 30th- October 27th, at Galeries Lafayette, The Dubai Mall.<\/div>\n
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\u201cIn Galeries Lafayette we support regional and upcoming fashion designers and new talents: it is very important for them to be considered and represented within our store,\u201d said Pascal Abchee, General Manager, Galeries Lafayette, The Dubai Mall. \u201cWe have chosen to partner with Fashion Forward because we feel that they are the perfect fit for this strategic vision, being pioneers in the launch of local talents in the Middle East and having grown side by side to Galeries Lafayette in Dubai.\u201d<\/div>\n
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\u201cHosting these talented designers will introduce them to a wider customer base, and in parallel affirm the expertise of Galeries Lafayette as pioneer in fashion, nurturing local talent and coming closer to the market. It is an exciting project for us, and we are proud to be associated to Fashion Forward through this collaboration,\u201d added Abchee.<\/p><\/div>\n

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\u00a0The labels available at the FFWD Pop Up Store are:<\/div>\n
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Aiisha Ramadan \u2013 Lebanese designer Aiisha Ramadan revealed her new direction ready-to-wear collection at April\u2019s FFWD. \u201cThe inspiration behind \u2018City Lights\u2019 was geometry, colours, the darkness that reflects from buildings and shadows that create shapes, which play on imagination,\u201d said Aiisha. \u201cA million lights flickering are memorizing and the simple lines that define them, like jewels cast in the finest settings,\u201d said Ramadan.<\/div>\n
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Arwa Al Banawi \u2013 Saudi designer Arwa Al Banawi\u2019s A\/W \u201915 collection, aptly named \u201cSuitable”, features a mix of ready-to-wear shirts and suits that can be bought as a full look or as separates. In an array of bold, bright patterns each piece is designed to make you push fashion boundaries and standout in the right way. Describing her debut collection Al Banawi said: \u201cWith so many ways to mix and match the different separates this collection is suitable for all women on all occasions, whether you\u2019re at an important work meeting or going out for dinner with friends.\u201d<\/div>\n
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Bouguessa \u2013 French-Algerian designer Faiza Bouguessa made her FFWD debut in April 2015, showing her line of contemporary, luxury Abayas. \u201cThe collection introduces a relaxed style with restructured basics for the modern women\u2019s wardrobe. It includes a variety of silhouettes sensibly designed to suit all types of women,\u201d said Bouguessa.<\/div>\n
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Daneh \u2013 Saudi designer Daneh Buahmad produces ready to wear collections that are simple and clean cut, but with a twist. The \u2018Transition\u2019 collection was inspired by Daneh\u2019s realisation that imperfection is perfection. \u201cLines are clean and finishing is flawless, yet hems are unfinished and pants are twisted. Fabrics are mixed and colours are neutral, all giving the collection that edgy charm making each item a staple in any wardrobe – but only for those who dare to be comfortably different,\u201d said Buahmad.<\/div>\n
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Lama Jouni \u2013 Lebanese designer Lama Jouni created her eponymous label in Paris in 2013. The A\/W \u201815 collection is inspired by the 1970s Rock and Roll era. Describing her pieces, Jouni said: \u201cMy fascination with Bianca Jagger and the cooler-than-cool glamour girls of that era were my muses for the collection. From plunging necklines and high waistlines to long capes with exaggerated shoulders, this collection celebrates women in every way.\u201d<\/div>\n
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La Terre Est Folle \u2013 Beirut-born Joe Arida is a 27 year-old multi-disciplinary designer who founded his brand LA TERRE EST FOLLE in 2014. \u201cThe I-HUSTLER collection is inspired by gang culture and rap music, it references the juncture between sports and street-wear tempered by the purity of white and transparency,\u201d said Arida.<\/div>\n
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\u00a0Said Mahrouf – Moroccan-born, Said Mahrouf\u2019s love of costume design, artistry and partiality to feminine elegance defines his collections. For A\/W \u201915 Mahrouf drew his inspiration from paintings by Kazimir Malevich. Mahrouf explains: \u201cThe Suprematism collection is my interpretation of Malevich’s basic geometric forms and use of a limited range of colours, expressing \u2018the supremacy of pure artistic feeling\u2019.\u201d<\/div>\n
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\u201cFFWD is committed to supporting regional design talent in all aspects of their businesses, including facilitating introductions to key buyers and leading regional retailers,\u201d said Ramzi Nakad, Founding Partner, FFWD. \u201cWe are delighted to be partnering with Galeries Lafayette, and thank them for selecting these deserving designers, and for showing such continued support to FFWD. Having Middle Eastern labels recognised and supported by such a huge force in retail shows not only the levels of talent the region has, but also proved the demand from consumers is growing.\u201d<\/div>\n
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The FFWD Pop Up Store is located in the Womenswear Department, First Floor, Galeries Lafayette, The Dubai Mall, and will be open to shoppers from 30th September \u2013 27th October 2015.<\/div>\n
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\u00a0Be amongst the first to see next season\u2019s key looks as the best couture, ready-to-wear and accessories designers will showcase their Spring\/Summer \u201916 collections at FFWD Season Six, which takes place this October 22nd-25th at Madinat Jumeirah.<\/div>\n
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For more information visit the FFWD website.<\/div>\n","protected":false},"excerpt":{"rendered":"

Buyers at Galeries Lafayette have selected seven labels showcased at FFWD to be stocked in store throughout October, as part of the first-ever dedicated FFWD Pop Up Store. \u00a0Selected looks from Autumn\/Winter \u201815 collections, presented at FFWD Season Five, will be on sale from September 30th- October 27th, at Galeries Lafayette, The Dubai Mall. \u201cIn […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2283","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts\/2283","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/comments?post=2283"}],"version-history":[{"count":2,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts\/2283\/revisions"}],"predecessor-version":[{"id":2286,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts\/2283\/revisions\/2286"}],"wp:attachment":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/media?parent=2283"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/categories?post=2283"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/tags?post=2283"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}