She brings over 20 years of experience in communications, marketing, sales and business development with an outstanding track record with leading payments and financial institutions in the region.<\/p>\n
Commenting on her appointment, Ahmed Abdelaal, Group Chief Executive Officer, Mashreq Bank, said:<\/b> \u201cMuna brings a wealth of insights, experience and industry expertise that will be instrumental in enhancing Mashreq\u2019s reputation and reach during a time of unprecedented change for the world of banking. Her branding and marketing capabilities are essential tools as we enhance the development and delivery of the very best and most innovative multi-channel banking solutions. Muna\u2019s appointment represents an important \u2013 and very exciting – milestone in Mashreq\u2019s journey.\u201d<\/p>\n
Muna Al Ghurair added:<\/b> \u201cI am delighted to be joining Mashreq at such an exciting time in its growth. Mashreq plays a critical role in the UAE\u2019s banking ecosystem with an unparalleled client base and is well-positioned to accelerate the shift towards digital banking. I hope to draw inspiration from my prior experience to drive the organization\u2019s marketing efforts and contribute to enhancing the way we engage with all our stakeholders and the communities we serve.\u201d<\/p>\n
Throughout her career, Muna has adopted a holistic approach to developing integrated financial product branding, public relations and marketing strategies internationally and across the MEA region. At previous organizations, she set up marketing as a standalone function, leading the creation of dedicated teams for PR and communications, branding and digital marketing and events.<\/p>\n
Holding a diploma in marketing from the UAE Polytechnic University, Muna has proven expertise in brand building and leading stakeholder communication programs, especially during mergers and acquisitions. Prior to joining Mashreq she was the Group Chief Marketing Officer at Network International where she led the PR and communications strategy for Network\u2019s IPO in 2019 on the London Stock Exchange (LSE) – the largest UK IPO at the time of listing.<\/p>\n","protected":false},"excerpt":{"rendered":"
She brings over 20 years of experience in communications, marketing, sales and business development with an outstanding track record with leading payments and financial institutions in the region. Commenting on her appointment, Ahmed Abdelaal, Group Chief Executive Officer, Mashreq Bank, said: \u201cMuna brings a wealth of insights, experience and industry expertise that will be instrumental […]<\/p>\n","protected":false},"author":1,"featured_media":60063,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-60211","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts\/60211","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/comments?post=60211"}],"version-history":[{"count":1,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts\/60211\/revisions"}],"predecessor-version":[{"id":60212,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts\/60211\/revisions\/60212"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/media\/60063"}],"wp:attachment":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/media?parent=60211"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/categories?post=60211"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/tags?post=60211"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}