Elevision\u00a0is\u00a0pleased\u00a0to announce an\u00a0exciting\u00a0partnership with Dubai World Trade Centre (DWTC) to launch Dubai’s newest\u00a0digital-out-of-home (DOOH)\u00a0media network. This network will feature new assets located in\u00a0some of\u00a0the city’smost iconic\u00a0business hubs and residential communities owned and operated by DWTC, including One Central, Convention Tower, Sheikh Rashid Tower, and Expo Village Residences. The\u00a0partnership\u00a0marks a new era of\u00a0opportunities for brands to connect with premium audiences in their everyday environments. Through seamless screen integrations and leading DOOH\u00a0innovation and connectivity, Elevision is setting the stage once again for best-in-class DOOH advertising opportunities in the UAE.<\/p>\n
Niall Sallam, CEO of Elevision,\u00a0said: “We’re\u00a0thrilled to launch\u00a0our network of elevator and large format\u00a0screens in collaboration with DWTC, and are equally excited to bring world-class measurement, programmatic and dynamic content capabilities to this partnership. One Central elegantly brings business and leisure together to the heart of Dubai, and this multi-award-winning commercial development adds a unique dimension to Dubai’s central business district. Together, we look forward to\u00a0providing\u00a0brands\u00a0with\u00a0a dynamic and impactful platform to engage audiences like never before.<\/p>\n
“We are committed to pushing the boundaries of DOOH advertising,” added Niall Sallam. “Our\u00a0media and technology\u00a0provide marketers and property partners with innovative\u00a0solutions\u00a0to share their brand stories\u00a0and communicate effectively,\u00a0ensuring unparalleled visibility,\u00a0engagement\u00a0and results\u00a0that go beyond traditional advertising methods”.<\/p>\n
Jad Bechara, Assistant Vice President of Asset Management at DWTC, remarked: “DWTC’s portfolio of iconic commercial, residential and lifestyle properties offer tenants, residents and visitors world-class buildings, developments and amenities. We are committed to innovation and investing in new technologies, which is why we are proud to partner with Elevision to further enhance digital communication and advertising content across our properties. We believe this partnership will enable us to build engagement within our communities, offering enhanced connectivity through interactive messaging for the benefit of professionals, residents and visitors alike.”<\/p>\n
This partnership focuses on\u00a0expanding Elevision’s extensive commercial and residential tower network. This includes the installation of 72 elevator\u00a0screens across One Central, Sheikh Rashid Tower and Convention Tower. Additionally, 68 large format column screens have been installed across all office buildings in One Central. On the residential front, 15 screens\u00a0will be installed in the lobbies of\u00a0Expo Village Residences, a vibrant new community in Dubai South, near\u00a0Dubai World Central airport – the future home of Emirates Airlines and Dubai’s main airport.\u00a0In total, 72 elevator screens and 83 large format and lobby screens will be installed across all locations under DWTC’s jurisdiction.<\/p>\n
This strategic collaboration underscores Elevision’s dedication to expanding its footprint in key business districts and residential communities. By offering cutting-edge digital solutions and services, Elevision empowers brands with unparalleled opportunities to connect with their target\u00a0audiences\u00a0in the most influential business, lifestyle and residential communities.<\/p>\n","protected":false},"excerpt":{"rendered":"
Elevision\u00a0is\u00a0pleased\u00a0to announce an\u00a0exciting\u00a0partnership with Dubai World Trade Centre (DWTC) to launch Dubai’s newest\u00a0digital-out-of-home (DOOH)\u00a0media network. This network will feature new assets located in\u00a0some of\u00a0the city’smost iconic\u00a0business hubs and residential communities owned and operated by DWTC, including One Central, Convention Tower, Sheikh Rashid Tower, and Expo Village Residences. The\u00a0partnership\u00a0marks a new era of\u00a0opportunities for brands to […]<\/p>\n","protected":false},"author":1,"featured_media":61052,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-61051","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts\/61051","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/comments?post=61051"}],"version-history":[{"count":1,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts\/61051\/revisions"}],"predecessor-version":[{"id":61053,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts\/61051\/revisions\/61053"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/media\/61052"}],"wp:attachment":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/media?parent=61051"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/categories?post=61051"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/tags?post=61051"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}