{"id":672,"date":"2011-01-30T08:52:09","date_gmt":"2011-01-30T04:52:09","guid":{"rendered":"http:\/\/blog.dubaicityguide.com\/site\/?p=672"},"modified":"2011-01-30T10:31:00","modified_gmt":"2011-01-30T06:31:00","slug":"the-web-goes-social","status":"publish","type":"post","link":"https:\/\/blog.dubaicityguide.com\/site\/the-web-goes-social\/","title":{"rendered":"The Web Goes Social"},"content":{"rendered":"

‘Engage’ and ‘Converse’ replace ‘Sell’ and ‘Broadcast’<\/em><\/p>\n

\"The<\/p>\n

Consider this. More than 400 million people share their lives to an exhausting degree: They upload 2 billion photos, 14 million videos, and 8 billion bits of other information a month, and drag their identities and networks with them to over 15,000 Web sites a month through Facebook Connect.<\/p>\n

The internet is fast becoming a place for a conversation. The rise of Ning.com as the world’s largest platform to create powerful, custom social websites bears testimony to this fact. The new mantra is – Build a social destination to create a community. Foster conversations, drive action and earn revenue. All in a matter of clicks.<\/strong><\/p>\n

One of Ning’s big goals for 2011 is to delight their customers. Through their open and transparent platform shared by developers, they intend to create an enduring customer-company partnership.<\/p>\n

The ‘engagement’ and ‘converse’ matrix, at its heart, requires making the customer feel ‘special’. You can do that in a variety of ways:<\/p>\n

Branding & Visual Design Freedom<\/strong><\/p>\n

Offer a plethora of many distinct and unique themes, to enable clients create their own design and custom CSS interface.<\/p>\n

Unique Member Profiles<\/strong><\/p>\n

Let members customize their profile pages with their own dashboard, choice of widgets and profile applications.<\/p>\n

Moderation & Privacy<\/strong><\/p>\n

Moderate members before they join. Moderate photos, videos, groups, chat and events before they are published. Privacy is paramount.<\/p>\n

Invite and Share<\/strong><\/p>\n

Build a rich invitation engine, with full web address book and .csv file importing to enable existing members to invite new members. Everyone can also cross-post status updates on Twitter and Facebook, and share content across the Internet with additional built-in tools.<\/p>\n

Latest Activity<\/strong><\/p>\n

A real-time, dynamic activity RSS feed of everything happening across your network, including status updates from members. Track activity and encourage more engagement.<\/p>\n

Create Synergy<\/strong><\/p>\n

Create groups with images, membership, comments and a dedicated discussion forum. Give your members the ability to collaborate by sub-group; geography, committees, special interests.<\/p>\n

Before you know, your social network will give you the power to mobilize, organize and inspire. <\/p>\n

Go-Green.ae is one such endeavor where I have tried to walk the talk, where the default is social.<\/p>\n

Send your comments to sharad@cyber-gear.com<\/a> or visit www.sharadagarwal.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

‘Engage’ and ‘Converse’ replace ‘Sell’ and ‘Broadcast’ Consider this. More than 400 million people share their lives to an exhausting degree: They upload 2 billion photos, 14 million videos, and 8 billion bits of other information a month, and drag their identities and networks with them to over 15,000 Web sites a month through Facebook […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-672","post","type-post","status-publish","format-standard","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts\/672","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/comments?post=672"}],"version-history":[{"count":0,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts\/672\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/media?parent=672"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/categories?post=672"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/tags?post=672"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}