{"id":67349,"date":"2025-12-04T03:58:59","date_gmt":"2025-12-03T23:58:59","guid":{"rendered":"https:\/\/blog.dubaicityguide.com\/site\/?p=67349"},"modified":"2025-12-05T04:06:55","modified_gmt":"2025-12-05T00:06:55","slug":"zed-launches-united-in-the-journey-a-uae-national-day-tribute-in-partnership-with-people-of-determination","status":"publish","type":"post","link":"https:\/\/blog.dubaicityguide.com\/site\/zed-launches-united-in-the-journey-a-uae-national-day-tribute-in-partnership-with-people-of-determination\/","title":{"rendered":"Zed Launches \u2018United In The Journey\u2019: A UAE National Day Tribute In Partnership With People Of Determination"},"content":{"rendered":"<p>In celebration of the <a href=\"https:\/\/www.uaetoday.com\/\" target=\"_blank\" rel=\"noopener\">UAE\u2019s<\/a> 54th National Day and as a tribute to the nation\u2019s values of unity, inclusivity, and progress, Zed, the homegrown ride-hailing platform, has launched a citywide campaign titled \u2018United in the Journey\u2019, transforming 54 Zed cabs into moving canvases featuring unified artwork created by People of Determination from Rashid Centre for People of Determination and Senses Residential and Day Care for Special Needs.The campaign will run from December 2<sup>nd<\/sup> 2025, to January 2<sup>nd<\/sup> 2026, and 10% of all earnings generated from the 54 cabs during this time will be donated to non-governmental organisation (NGO) activities supporting children and people of determination, as well as healthcare philanthropic organisations.<\/p>\n<p>The month-long community-led initiative aims to bring art, purpose, and social impact to the streets of <a href=\"https:\/\/dubaiverse.io\/\" target=\"_blank\" rel=\"noopener\">Dubai<\/a> while reflecting Zed\u2019s commitment to building a more human-first mobility ecosystem by placing creativity and inclusion at the forefront.<\/p>\n<p><em>\u201cNational Day is a moment to celebrate who we are as a nation, united in values, aspiration, and humanity. We are honoured to partner with Rashid Centre for People of Determination and Senses Residential and Day Care for Special Needs, and to share the remarkable talent of their artists with the people of Dubai. This initiative reflects our belief that mobility is not only about movement, but it is about connection, dignity, and purpose,\u201d<\/em>said <strong>Badr Al Ghurair, CEO of Zed.<\/strong><\/p>\n<p>Each cab is wrapped in hand-drawn artworkcreated collaboratively by artists from both Rashid Centre for People of Determination and Senses Residential and Day Care for Special Needs, symbolising mobility, connection, and the spirit of togetherness that defines the nation. The artwork includes images of iconic Dubai landmarks, the UAE country and even a heart surrounded by childrenholding UAE flags, capturing themes of hope, belonging, diversity, and forward vision. Through vibrant coloursand expressive designs, the artists interpreted what unity means to them, making this not only a visual tribute but a heartfelt narrative of empowerment.<\/p>\n<p><strong>Abhinav Patwa, Executive Vice President &amp; Head of Zed<\/strong>, added:<em>\u201cThis campaign is a meaningful expression of what ZED stands for: human-first innovation and community-driven impact. The artwork created by People of Determination is extraordinary, not only in its beauty but in the story it tells about resilience, unity, and imagination. By showcasing these illustrations on the roads of Dubai, we are celebrating the powerful role that creativity and inclusion play in moving our city forward.\u201d<\/em><\/p>\n<p>The \u2018United in the Journey\u2019 aligns with the UAE\u2019s long-standing commitment to empowering People of Determination and creating inclusive platforms that elevate their contributions. Through art, storytelling, and visible citywide engagement, the campaign transforms National Day and the month thereafter into an opportunity for shared appreciation and collective pride.<\/p>\n<p>With thousands of riders expected to interact with the art cabs daily, the initiative aims to spark positive conversation, encourage community participation, and inspire more organisations to champion accessible and inclusive innovation.<\/p>\n<p>Zed is available for download on iOS and Android, offering Dubai residents a smarter, faster, and more reliable way to commute.<\/p>\n<p>For more information, please visit: <a href=\"https:\/\/www.gozed.ae\/\">https:\/\/www.gozed.ae\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In celebration of the UAE\u2019s 54th National Day and as a tribute to the nation\u2019s values of unity, inclusivity, and progress, Zed, the homegrown ride-hailing platform, has launched a citywide campaign titled \u2018United in the Journey\u2019, transforming 54 Zed cabs into moving canvases featuring unified artwork created by People of Determination from Rashid Centre for [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":67350,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"class_list":["post-67349","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts\/67349","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/comments?post=67349"}],"version-history":[{"count":1,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts\/67349\/revisions"}],"predecessor-version":[{"id":67351,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts\/67349\/revisions\/67351"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/media\/67350"}],"wp:attachment":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/media?parent=67349"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/categories?post=67349"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/tags?post=67349"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}