{"id":69603,"date":"2026-05-02T04:47:14","date_gmt":"2026-05-02T00:47:14","guid":{"rendered":"https:\/\/blog.dubaicityguide.com\/site\/?p=69603"},"modified":"2026-05-02T04:47:14","modified_gmt":"2026-05-02T00:47:14","slug":"dxb-liveorganised-managed-and-delivered-services-to-442-events-in-2025-achieving-33-growth-in-business-volume","status":"publish","type":"post","link":"https:\/\/blog.dubaicityguide.com\/site\/dxb-liveorganised-managed-and-delivered-services-to-442-events-in-2025-achieving-33-growth-in-business-volume\/","title":{"rendered":"DXB LIVEOrganised, Managed And Delivered Services To 442 Events In 2025, Achieving 33% Growth In Business Volume"},"content":{"rendered":"<p>DXB LIVE is the integrated event management and experiential agency of Dubai World Trade Centre,recorded 33% growth in its business volume in 2025, having organised, managed, and delivered services to 442 events. These included 84 exhibitions, 16 conferences, 26 entertainment, sports and music events, 3 fashion shows, 6 corporate events, 13 graduation ceremonies, in addition to 186 outdoor events held across the <a href=\"https:\/\/www.uaetoday.com\/\" target=\"_blank\" rel=\"noopener\">UAE<\/a>.<\/p>\n<p>In the exhibitions sector, the company continued to organise a number of prominent international events, including the <strong>World of Coffee exhibition<\/strong>, whose fourth edition attracted approximately <strong>17,000 industry visitors from 78 countries<\/strong>. The event has grown <strong>fourfold over the past four years<\/strong>, with the 2025 edition held across <strong>20,000 square metres<\/strong>, representing a <strong>30% increase<\/strong> compared to the previous edition.<\/p>\n<p>DXB LIVE also expanded its operations beyond the UAE into the <strong>Kingdom of Bahrain<\/strong>, organising the <strong>Bahrain Coffee Festival<\/strong> in collaboration with the Bahrain Tourism and Exhibitions Authority, with its inaugural edition attracting more than <strong>10,000 visitors<\/strong>.<\/p>\n<p>In the conferences sector, DXB LIVE organised <strong>16 international conferences<\/strong>, including the <strong>General Conference of the International Council of Museums (ICOM)<\/strong>, which represents more than <strong>50,000 members across 137 countries<\/strong>, and the <strong>Universal Postal Union (UPU)<\/strong> Congress, a United Nations specialised agency representing <strong>192 countries<\/strong>.<\/p>\n<p>The <strong>World Police Summit<\/strong>, organised in collaboration with Dubai Police, recorded strong participation, bringing together <strong>922 police leaders, specialists, and diplomats<\/strong>, and attracting <strong>53,922 visitors from more than 110 countries<\/strong>, marking an increase of over <strong>300% compared to the previous edition<\/strong>. The company also organised the <strong>MEIDAM International Conference<\/strong> for dermatology and aesthetics in Dubai, and launched its first edition in Morocco, in addition to a range of scientific, medical, and commercial events.<\/p>\n<p>In the field of exhibition stand design and build, DXB LIVE delivered <strong>286 innovative stands<\/strong> for companies, government entities, and organisations, covering approximately <strong>450,000 square feet<\/strong> across the UAE and internationally, including <strong>44 stands in 13 global cities<\/strong>, such as <strong>Australia, Germany, Malaysia, Singapore, India, Saudi Arabia, Egypt, Morocco, Italy, Turkey, and the United Kingdom<\/strong>.<\/p>\n<p>The company also organised a number of cultural and community events, including <strong>Hatta Cultural Nights<\/strong> for Dubai Culture and Arts Authority, and the <strong>Hatta Gatherings<\/strong> initiative in collaboration with the Community Development Authority and Brand Dubai.<\/p>\n<p>Commenting on the results, <strong>Khalid Al Hammadi, Executive Vice President of DXB LIVE<\/strong>, said:<br \/>\n&#8220;The strong performance achieved by DXB LIVE in 2025 reflects the growing role the company plays in supporting the exhibitions and events industry in Dubai and the region, through delivering integrated solutions that combine operational expertise with innovation in event design and execution. This achievement also reflects the increasing trust placed in our services by organisers of major exhibitions, conferences, and events both locally and internationally.&#8221;<\/p>\n<p>He added:&#8221;Amid the continued global momentum in the events industry, we remain committed to investing in our capabilities and delivering integrated experiences that meet the evolving expectations of our clients and partners, while further strengthening Dubai\u2019s position as a leading global destination for exhibitions, conferences, and major events.&#8221;<\/p>\n<p>During 2025, DXB LIVE also delivered integrated event services for a number of major global exhibitions and conferences, including <strong>GITEX Global, GITEX Africa, GITEX Berlin, Gulfood, Beautyworld, Automechanika, Saudi Food Show, and Arabian Travel Market<\/strong>, among other international events. The company also organised the <strong>Global Encounters Festival<\/strong> at the Dubai World Trade Centre, spanning <strong>120,000 square metres<\/strong> and attracting more than <strong>100,000 visitors from 85 countries<\/strong> over <strong>nine days<\/strong>. The event brought together <strong>4,000 artists and athletes<\/strong> and <strong>3,500 volunteers<\/strong> across <strong>nine themed zones<\/strong>, featuring extensive live performances, sports activities, and cultural showcases, supported by <strong>15 stages and 1,500 square metres of LED screens<\/strong>. The festival contributed to reinforcing Dubai\u2019s position as a global events hub, with its return announced for <strong>2028<\/strong>.<\/p>\n<p>DXB LIVE also won <strong>three awards<\/strong> at the <strong>Middle East Event Awards 2025<\/strong>, including <strong>Best Community Event<\/strong> for Hatta Cultural Nights, <strong>Best Stand Design and Build (under 100 sqm)<\/strong> for the Fujifilm stand at Medlab, and <strong>Best Event on a Budget<\/strong> for organising the <strong>Dubai Coffee Festival<\/strong>, which attracted more than <strong>20,000 visitors<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>DXB LIVE is the integrated event management and experiential agency of Dubai World Trade Centre,recorded 33% growth in its business volume in 2025, having organised, managed, and delivered services to 442 events. These included 84 exhibitions, 16 conferences, 26 entertainment, sports and music events, 3 fashion shows, 6 corporate events, 13 graduation ceremonies, in addition [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":69604,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"class_list":["post-69603","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts\/69603","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/comments?post=69603"}],"version-history":[{"count":2,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts\/69603\/revisions"}],"predecessor-version":[{"id":69606,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/posts\/69603\/revisions\/69606"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/media\/69604"}],"wp:attachment":[{"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/media?parent=69603"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/categories?post=69603"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.dubaicityguide.com\/site\/wp-json\/wp\/v2\/tags?post=69603"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}