‘Street Nights’ 10-Day Urban Event Hits The Walk At JBR

Following the success of the second edition of ‘Street Nights’, the street-culture event is back, taking over a new street in Dubai. The Walk at JBR will be animated by unique street food, street art, and musical performances for the delight of visitors and street culture enthusiasts. The event will take place, from Thursday April 30 to Saturday May 9, 2015 at X section of The Walk

During the ten-day event, local street artists will offer live painting, air-brush performances, and street musicians. DJs will spin their latest tracks, and creative home-grown food concepts will invade the street with tasty creations.

Yumtingz, Parkhouse, Ghaf Kitchen, Moti Roti, Panifico, Brooklyn Bros, Melt and Homebakery will enchant foodies with their original food trucks as they feature tasty new street food concepts. Visitors at The Walk at JBR will be able to grab a bite on-the-go while admiring live street art performances and grooving to the sound of urban beats.

Mohammed Bin Essa, Executive Director of Retail and Commercial at MASAT, the retail arm of DPG said: “The Walk at JBR is one of Dubai’s most iconic destinations and we strive to bring latest in urban entertainment to our residents and visitors. The Street Nights concept fits perfectly with The Walk’s vibe as well as the emerging street culture of Dubai.”

James De Valera, aka DJ Lobito, co-founder of Street Nights and founder of award-winning group Deep Crates Cartel, local leaders in supporting alternative music and street art, will be in charge of the music programing, and will feature some of the coolest new sounds coming out of Dubai’s underground DJs.

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Local street artists such as Sya, Bonz, Melancholy, Enforce One, Defs, Void, Activ8r and Tarsila will present The Walk at JBR like never before, as it will be transformed into an open air street art gallery. Street culture and art enthusiasts will be amazed to see the artists bring walls and structures to life in full colour.

Alexandre Teodoresco, co-founder of Street Nights, said: “We are delighted to be working with MASAT on this exciting venture and grateful to all Street Nights supporters and participants to bring the un-scripted action and authentic fun to a new street in Dubai. Our city has strong talented communities and it is time to let them express their creativity. JBR is the perfect canvas for Street Nights”


Safi Apartments Launched In Dubai’s Sought-After Town Square ‘To Live Life At Your Price’

Town Square, Dubai’s most sought-after lifestyle development that assures a ‘live life at your price’ choice for end-use homeowners, has unveiled Safi Apartments, its newest collection of homes.

Featuring studios and 1, 2 and 3-bedroom apartments, Safi comes at an unmatched price point starting at AED 349,988 for a studio, AED 499,988 for a one-bedroom, AED 699,988 for a two-bedroom and AED 999,988 for a three-bedroom apartment.

The city’s first-of-its-kind smartly designed, stylish, green neighbourhood, Town Square is the flagship project of Nshama, a private developer of integrated lifestyle communities. Set over a vibrant 750-acre (31 million sq ft), Town Square is anchored by a central square that is the size of 16 football fields, and features a range of lifestyle choices including the Vida Town Square Dubai hotel and a Reel Cinemas cineplex and open-air cinema. Residents step out to an active, exhilarating lifestyle with a 2.5 million retail precinct featuring more than 600 stores and F&B outlets, green trails, outdoors sports courts and cycling tracks, among other amenities.

The launch of Safi Apartments follows the overwhelming response from buy-to-live customers to the launch of Zahra and Hayat Townhouses and Zahra Apartments. The townhouses are extremely competitively priced, starting at AED 999,988 for three-bedroom homes. The sales event is on a first-come first-served basis on May 2, 2015, at the Town Square Sales Centre in Downtown Dubai.

Fred Durie, Chief Executive Officer of Nshama, said: “The strong response from end-use buyers for our residences underlines the real market demand for thoughtfully designed homes that are offered at highly competitive price points. Residences in Town Square meet the aspirations of the new generation of professionals and entrepreneurs to shift from a rental model to own-home lifestyle in a trendy neighbourhood that offers them all amenities in close proximity.”

He added: “We have awarded several construction contracts and Town Square is now taking shape. Safi Apartments offers another remarkable opportunity, especially for first-time home-owners and families to build their future in one of Dubai’s stylish, vibrant and youthful neighbourhoods. Designed to meet their aspirations, Safi Apartments is defined by a central location, modern amenities and attractive price-points – three key factors that are unmatched and make Town Square the first choice for end-use home-owners.”

Safi Apartments overlook vibrant green trails and has amenities including four state-of-the-art fitness centres, one in each block, and swimming pools. All homes have flexible open space, with living and dining rooms awash with natural light. With tiled floors and sound-proof windows, the master-bedrooms also have in-built wardrobes and an en-suite bathroom. District cooling and high-speed data connectivity add to the convenience.

With parking offered in a centrally located podium, residents step out to an open courtyard that serves as a community hub hosting social events. The amenities in close proximity include a fitness centre and athletic spa, skate parks, playgrounds and adventure play zones, community swimming pools and splash parks, mosques and state-of-the-art local hospital. The green trail that surrounds the apartments lend a resort-like ambience.

Town Square is located in New Dubai near Al Barsha, in close proximity to Arabian Ranches Golf Course, Dubai Polo & Equestrian Club and Al Maktoum International Airport, near the site for the World Expo 2020. It will feature over 3,000 townhouses and over 18,000 apartments as well as substantial retail, hospitality and commercial space. Town Square has a high land-to-building ratio, with more open spaces for a greener community.

For more details, please visit: www.nshama.ae or call: 800 674262 (toll free UAE) or +9714 3661682 (international). The Town Square Sales Centre on Mohammed Bin Rashid Boulevard in Downtown Dubai will have representatives of financial institutions for easy document processing. The sales centre is open daily from 10am to 10pm from Saturday to Thursday, and from 2pm to 10pm on Friday.

Boxpark Showcases 3D Graffiti Art Installation ‘Looking Outside The Box’

BOXPARK by Meraas, the offbeat outdoor concept, hosted acclaimed graffiti artist New Zealander Gary Yong from April 23-25 to create a unique 3D ‘BOXPARK’ block letter art installation.


Popularly known as Enforce1, Yong used spray paint, acrylics, rollers and brushes to create the alternative graffiti art display titled ‘Looking outside the Box’. Spanning 14 meters by two meters, the artwork is on display at the outdoor destination opposite the ‘Filful’ restaurant until the end of May, 2015.

Yong is a skilled graffiti artist currently based in the UAE. With over 10 years of practicing visual art experience in Auckland, he has a passion for site-specific projects and his work blurs the boundaries between disciplines relevant on the street and in an exhibition-based setting. His layouts are designed to educate, enlighten, and explore the similarities and differences between creative disciplines.

du Enables Its Nepalese Customers To Connect With Families Following Earthquake Crisis

Following the devastating 7.8 magnitude earthquake in Nepal over the weekend, du is giving all its Nepalese customers three free minutes to call home and get in touch with their family. Simply dial any number in Nepal before midnight tomorrow, April 27, and the first three minutes of talk time will be free of charge.

“Our customer is at the core of everything we do, and by offering them some additional call time, free of charge, we hope that it will make connecting with their loved ones less stressful in their time of need,” said Ahmed Mokhles, Executive Vice President, Consumer Business, du. “We send our heartfelt sympathies to all the people in Nepal and the region affected by this tragedy.”


Triple Your Chances To Win On Weekdays At The Dubai Mall

The Dubai Mall, the world’s most-visited retail and entertainment destination, is offering visitors the opportunity to be rewarded for weekday shopping.

For every AED 300 spent at the mall on retail, dining or leisure from Sunday to Wednesday, visitors have the opportunity to triple their chances to win AED 50,000 weekly.

The promotion runs until May 11, 2015, and is valid across all outlets of the mall including the 1,200 retail stores, over 200 F&B outlets and the world-renowned leisure attractions.

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Until June 2015, the mall has extended opening hours from 10am to 11pm during weekdays and from 10am to midnight on weekends.

There are also exhibitions in the mall including:

Exclusive interactive display of Dubai Expo 2020 at the mall’s Star Atrium and the promenade

Graffiti installation near Dubai Ice Rink
An awareness campaign to promote healthy children in the UAE, organised by the UAE Ministry of Cabinet Affairs under the theme ‘Healthy Children Campaign #2021STEPS’

The Dubai Mall, the flagship asset of Emaar Malls, is the must-visit retail and entertainment destination, with several world class leisure attractions including Dubai Aquarium & Underwater Zoo, Dubai Ice Rink, SEGA Republic, KidZania® and Reel Cinemas. A 155-million-year old real dinosaur fossil, named Dubai Dino, is a compelling attraction at The Souk.