According to Content Marketing Institute findings, 61 percent of content practitioners struggle to understand what matters most to their customers, 50 percent struggle to understand the audience’s target at a specific point of the consumer journey, and 49 percent struggle to understand the steps in the customer journey. Here are some guidelines for you to […]

EZDubai, the fully dedicated e-commerce free zone strategically located in the heart of Dubai South’s Logistics District,is welcoming Emirates Post, the official postal operator and leading express provider in the UAE, which has opened a 33,475 square-feet dedicated facility that will handle parcels and express, domestic and international volumes, and is the company’s second largest […]

Branded calling is a newer innovation in the mobile technology space, but the advantages are already visible: Retail clients have seen their answer rates increase by over 90%. An unidentified call from a retailer can set off an ominous tone with consumers; 82% of respondents said they assume an unknown number is an illegitimate business. […]

Dubai Culture and Arts Authority (Dubai Culture)announced the Visual Arts Programme for May 2021, in cooperation with Akaas Visual Arts, in which the Authority will host a group of artists and specialists to present a variety of lectures and art workshops to enhance the skills of photography and visual arts enthusiasts as well as to […]

Work-life balance is the state of being in harmony between one’s professional and personal lives. Work-life harmony can differ from person-to-person people in different communities. It can be balancing job requirements and household duties from an individual employee viewpoint, and from an employer’s/perspective, organization’s it can be maintaining a positive atmosphere by allowing adequate control, […]