The 117th open auction for exclusive vehicle number plates in Dubai achieved total revenues of AED81.178 million, marking the highest proceeds in the history of Roads and Transport Authority (RTA) auctions since their inception. The auction, held on Saturday, 28th December 2024 at the InterContinental Dubai Festival City Hotel, saw plate BB55 achieve the highest […]

AI is transforming digital marketing by enabling more targeted, efficient, and personalized customer engagement. Brands can benefit from using AI to understand their customer behavior and buying patterns. Efficiency: Automates repetitive tasks, freeing up time for strategic initiatives. Cost-Effectiveness: Reduces the cost of customer acquisition and campaign management. Improved ROI: Delivers better targeting and personalization, […]

The Argentinian Football Association has today expanded its presence in the Middle East with the grand opening of a new office, located in the UAE, marking a hugely significant milestone for the current world champions, and one of the most globally recognised organisations within football. Argentinian Football Association’s Chief Commercial and Marketing Officer,Leandro Petersen and […]

In its fourth week, the iconic annual Dubai Shopping Festival (DSF) continues its monumental celebration of three decades of spectacular experiences, endless excitement, and awe-inspiring adventures in every corner of the city until 12 January 2025. The 30th anniversary delivers on its promise to be the most memorable edition yet, with a specially curated programme […]

Emirates Golf Club invites you be part of the ultimate celebration of golf, food, and entertainment as the 36th edition of the Hero Dubai Desert Classic 2025 unfolds. Witness the biggest names in golf such as Rory McIlroy, Tommy Fleetwood, and Jon Rahm as they compete on the iconic Majlis Course, all while enjoying the premium […]