SHEIN, in partnership with Dubai Shopping Festival, present YOUTOPIA, Express Your Wonderful, a VIP and innovative shopping experience, encouraging visitors to express the wonderful side of their personalities without reservation, and connect beyond the digital.

The activation is open to visitors from 5pm-9pm on the 16thvDecember; 1pm – 9pm from 17th until the 23rd December.  The location is at Ain Dubai, Blue Waters Island.

Visitors will be immersed into four creative and wonderful spaces; SHOP YOUR WONDERFUL, BEAUTIFY YOUR WONDERFUL, CREATE YOUR WONDERFUL and CONNECT YOUR WONDERFUL. 

SHOP YOUR WONDERFUL

Discover SHEIN’s exclusive regional collection, with designs highlighting the iconic landscapes of Dubai and renowned attractions. The exclusive collection will be available for women, men and kids. Guest can also enjoy a one-off 15% discount on the entire collection.

BEAUTIFY YOUR WONDERFUL

Experience SHIEN’s first ever ‘glam parlour’ and build your own beautiful. Professional makeup artists and augmented reality screens will allow guests to experiment with the luxury-grade beauty collection.

CREATE YOUR WONDERFUL

Express your wonderful through creativity at the ‘arts and crafts’ workshop, and design an outfit for premium brand, MOTF.

CONNECT YOUR WONDERFUL

Connect with SHEIN through a phone booth showcasing the creativity of SHEIN’s fashion collaborators with the SHEIN X programme and the SHEIN X 100K challenge.

Visitors can also enjoy brand giveaways and prizes.

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