PUBLISHING PARTNERS

Dubai, As thousands of children get ready to go step back into the classroom during the blistering heat of September, breathable Italian footwear designer, Geox, has introduced a colourful Back-to-School offer guaranteed to attract the attention of children of all ages, all the while keeping them cool during the new term.
On purchasing selected pairs of children’s shoes from the world-renowned brand’s stylish Autumn/Winter 2009 collection, youngsters will receive a designer Geox backpack full-to-the-brim with multi-coloured stationery goodies.

The Geox designer giveaway backpacks are available in royal blue. Each bag is bursting with school essentials in vibrant colours: a cooler bag; pencil case; post-it notes; eraser; note book; plastic pens; and colouring pencils. Each item is branded with the distinct GEOX label. 

Geox classic and casual footwear for women, men and children combines Italian style with unique technology. Each Geox shoe has an ultra-light, waterproof and breathable rubber sole, which dissipates foot perspiration out through the sole thus keeping your feet dry and healthy. All Geox footwear features the breathe system which has been patented in more than 100 countries in the world.

“The shoes don’t leak because the membrane’s micropores are larger than water vapour molecules but smaller than water droplets,” says Mario Moretti Polegato, Chairman and inventor of the brand.

This season’s shoes for children have been designed with style, balance and wearability in mind. The children’s collection is a reflection of the fashionable world of adults, yet has been created to meet the demands and rigours of the everyday wear and tear long associated with children’s shoes. The collection walks a careful line between fresh designer fun and sturdy, parent-approved practicality, and their soles are all made of supple, ultra-thin rubber.

The girls’ collection comprises a selection of boots featuring suede with patent inserts, cheeky studs and cute flowers in an assortment of colours, ranging from girly pink to shiny bronze and classic tan. Similarly, low-cut classic ballerina pumps also play an important role in this collection and are available in a variety of pretty colours. In addition, girls’ sneakers are available in an array of colours, from purple to silver and burgundy, and styles range from classic to trendy, feature multicoloured Velcro straps, and are available in Geobuck and patent leather.

Meanwhile, boys have an array of sneakers in various models, from sporty to casual, to choose from. The neutral colours of the collection have been given a lift through the use of yellows, oranges and reds. And materials are of a technical nature combined with suede inserts.
The promotion starts:
Market Date
UAE Sep-01
KSA Sep-15
Bahrain Sep-01
Qatar  Sep-01
Kuwait  Aug-25
Oman Aug-25

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