The ninth edition of the MENA Effie Awards (Effies) is set to take place on November 15, 2017. The awards programme was launched to honour the most effective marketing efforts in the region and the ceremony is expected to attract more than 2,000 attendees, including the best marketing and advertising minds in the Middle East.

The call for entries is now open across 29 categories, including a new addition for this year – ‘Renaissance’. The first entry deadline is on Thursday, September 7, with the second following on Thursday, September 14, and the final deadline on Thursday, September 28. All entries must be made before 6pm Dubai time on the specified dates.