THE BEACH, an upbeat lifestyle destination by Meraas and a friendly getaway within the city, offers sociable and eccentric experiences beyond the usual sun-and-sand ones.

Located on a buzzing shore-side, THE BEACH is host to a variety of energising activities, engaging platforms, retail stores, and culinary delights spread across a range of restaurants, dessert and confectionery shops

With popular names like The Cheesecake Factory, P.F. Chang’s, Eggspectation, Operation Falafel, and Pappa Roti, THE BEACH is home to over 20 different types of cuisines. Visitors can also enjoy a quick meal by the sea at outlets like Retro Feasts, Shake Shack, House of Curry, AlMaz by Momo, Aprons & Hammers and The Counter, or indulge in guilt-free frozen treats at Fruteiro Do Brasil, Menchie’s, Morelli’s Gelato and Dri Dri.

Tea connoisseurs can select from over 70 types of teas at Leopolds of London cafe, and coffee lovers can enjoy the rich and textured coffee options at Joe’s Cafe. Luxury buffs can relish their coffee at Cavalli Caffe or while enjoying a game of football at Real Madrid Cafe, or enjoy a chic meal at Laduree. For all-day dining, Big Chefs located at the Piazza on THE BEACH offers a delicious spread of nearly 145 dishes that include breakfast choices like waffles and pancakes, comfort food like pizzas and burgers and a host of appetizers, salads, mains and desserts.

Visitors can also indulge in time-travel to the soda pop and iced soda era with Soda Font, the new beverage concept on THE BEACH, which serves all the classic drinks.

Confectionery and dessert outlets like Fournil De Pierre, La Cure Gourmande, Magnolia Bakery, Krispy Kreme, Godiva and Vintage Chocolate Lounge offer visitors the chance to sweeten their day with delicious baked goods and desserts while enjoying the sun and waves.

THE BEACH is also home to exclusive gastronomic names such as Seven Sands, an Emirati inspired restaurant that serves authentic Emirati food and desserts, Awani, a contemporary oriental restaurant serving classic Levant and Armenian cuisine, Bahria, a seafood restaurant with a twist offering a wide variety of Mediterranean food and Eat Greek, which is home to Greek culinary delights of all kinds and La Postreria for refined Spanish flavours. Obica, a mozzarella bar, inspired by traditional sushi bars, Sapori Di Bice, a casual chic dining concept and Fratelli La Buffala, popular for their pizzas are some of the Italian concepts at the THE BEACH.

More adventurous visitors can also consider, SushiArt that infuses the best French and Japanese flavours, Busaba Eathai Dubai for delectable Thai, Butcha and The Steak Bar serving up juicy steaks for meat lovers or Tike for exotic Turkish platters. Among the new outlets open at THE BEACH is Poco Loco which brings a mix of sophisticated and fun Latin American inspired dishes and drinks.

Besides this deliciously diverse F&B collection, the open space at THE BEACH makes it an attractive location for fun activities and a host of events. Yoga at THE BEACH and the Outdoor Gym are popular spots for sports enthusiasts, while Sea Breeze at THE BEACH gives everyone the chance to cool down away from the sun’s rays with sun beds and beach umbrellas available for rent.