Azizi Developments, a leading private developer in the UAE, has announced that it is strategically advertising onboard Emirates to globally promote Riviera, its French Mediterranean waterfront lifestyle community in MBR City, which was recently awarded ‘Best Project of the Year’ at the International Finance Awards 2021, as well as several of its other projects. Azizi’s video will be shown across all Emirates flights, globally, via the in-flight entertainment system.

In his comments, Mr Farhad Azizi, CEO of Azizi Developments, said: “This move excites us all very much. Dubai is a marvellous city – an unmatched leader in international business, tourism, and innovation with an outstandingly forward-thinking, growth-inclined, and welcoming mindset. This is what we want to convey to the world. We want to show international property investors that this is the right place for them to realise their real estate aspirations. Emirates’ in-flight systems serve as the perfect vehicle for this, enabling us to reach millions of individuals all across the globe and serving as the ideal platform to showcase our stunning, world-class properties that offer investors and end-users unique and enhanced living experiences that place their well-being at the very forefront.”

As part of its mission to put Dubai on the world stage and to attract foreign direct investment, Azizi Developments has recently magnetised tens of thousands of foreign investors through the staging of roadshows in a number of countries across the world, promoting its prestigious projects as well as the emirate of Dubai as a whole. The developer has attracted substantial amounts of investments to Dubai, with roadshows having taken place in emerging markets such as Russia, Kazakhstan, Nigeria, Kenya, Congo, Ethiopia, Sudan, Egypt, India, and Iraq, among others.

Designed to introduce the French-Mediterranean lifestyle to Dubai, which is not merely about architectural art but also about a certain ‘joie de vivre’ — a celebration of life, an exultation of spirit, Riviera represents a new landmark destination that is both residential and commercial, with an abundance of retail space. Riviera features three districts: an extensive retail boulevard, the lagoon walk with artisan eateries and boutiques, and Les Jardins — a vast, lush-green social space. In June this year, Azizi Developments announced the addition of the spectacularly large, 2.7km long crystal lagoon to Riviera, covering an area of over 130,026 square metres that will stretch across the entirety of the community.

Stunning blue flooring and more than 51.5 million gallons of crystal-clear, desalinated, and clean water that residents can swim in,set Aziz’s lagoon apart. Its surroundings will feature a vast variety of artisan eateries and boutiques and will be a bustling space where residents can enjoy strolls along the beach-like shores, sunbathe and cool off.

With its strategic location near the upcoming Meydan One Mall and the Meydan Racecourse — home of the Dubai World Cup — as well as Dubai’s most noteworthy points of interest, Riviera represents one of Azizi Developments’ most coveted projects. Situated merely 1 minute from Al Khail Road, 10 minutes from Festival City & IKEA, Downtown Dubai and Sheikh Zayed Road, and 15 minutes from Dubai International Airport, Riviera is one of the best-connected communities in all of the emirate.

Azizi Developments’ Sales Gallery can be visited on the 13^th floor of the Conrad Hotel on Sheikh Zayed Road.