Careem’s Creative In-Flight Stunt Takes Off During Peak Travel Season
Careem Pay launched a unique marketing stunt during Dubai’s peak summer travel season, turning its employees into walking billboards promoting Careem Pay’s remittance service. Instead of opting for traditional in-flight advertising, Careem employees wore branded t-shirts on flights bound for key remittance markets such as India, Pakistan, the UK, and the Philippines. This low-cost, high-impact […]
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