Another week of DSF Surprises awaits avid shoppers with incredible deals and offers available across Dubai to mark the 26th edition of Dubai Shopping Festival.

Taking place until 27 January, a new deal will be unveiled at a different retail destination each day and will be valid for only 24 hours or until stocks last. Each deal will be revealed 24 hours in advance so shoppers must follow the @DSFSocial posts on the DSF website and social channels to be in the know and make the most out of the exclusive offers.

Snapchat users can also unlock the coolest lenses every week. All they have to do is scan the Snapcode which will be displayed on all DSF shopping bags and get Snap-ing!

DEAL

Monday 4 January (deal under embargo for 10am on Sunday 3 January)

For parents looking to style their little ones, Sergent Major has a great deal with absolutely everything in store going for AED 59 or less. Shoppers at Dubai Mall and City Centre Mirdif can make the most of this deal and buy the trendiest outfits for their young fashionistas.