Dubai is set to further enhance its reputation as one of the leading global MICE destinations in the world, by hosting the next edition of Meetings Design Week. The certified three-day event, being supported by Dubai Business Events, the city’s official convention bureau and the ICCA Middle East Chapter, will take place in Jumeirah Emirates Towers from the 7-9 October 2019.

Inspired by Eric de Groot and Mike van der Vijver’s acclaimed book; ‘Into the Heart of Meetings’, the course has been designed to unite talent from the Meetings and Incentives industry, the Corporate world and the Academic fields and share with them the vital building blocks that Meeting Designers use when designing successful meeting programmes.

Open to meeting planners, corporate communication managers, live communication designers, trainers and consultants, all attendees will have the opportunity to dive deep into the nature of meetings, and how to design them, as well as receiving their very own copy of the book. Register here.

Steen Jakobsen, Assistant Vice President of Dubai Business Events comments, “We are very proud of our business events offering here in Dubai and look forward to hosting the next Meetings Design Week in October. Thanks to a wide array of venues and hotels, easy accessibility through our international airports, and experienced service providers who can help planners with all their needs, Dubai is an ideal global business events destination. And with the need to be at the forefront of change in the industry, we are always eager to embrace industry trends and best practices and ensure our partners and stakeholders across the city are well equipped to meet clients’ needs. The opportunity for them to learn about meetings design is therefore an exciting one, and we are delighted to be working with organisers to ensure Dubai host a successful inaugural Meetings Design Week.”

Vivian Trida, Director of Group Sales of Jumeirah Group comments, “Famous for our soaring atrium that has become one of Dubai’s favorite business spots, we are absolutely delighted to be hosting Meetings Design Week Dubai and we look forward to welcoming everyone to enjoy this inspiring event at our hotel.”

Patricia Comajuan, CoCoA´s Education Director comments: “Meetings Design Week Dubai will be a week of innovation in business and education where the concept of Meeting Design will be introduced. Lecturers will benefit from Meeting Design Techniques and will be encouraged to identify, educate and foster Meeting Design talent. There will also be a number of networking opportunities between creative talents in businesses, the university and independent professionals.”

Further Meeting Design Weeks and certified courses are set to take place in Taiwan, Ecuador, Spain, Holland, UAE, Italy, and Finland over the coming months.

For more information, applications and registrations, or to find out ways to get involved in the Dubai event please visit http://cocoa.network/meeting-design-week/dubai-meeting-design-week/ or contact Pati – pati@cocoa.network. For a short video on what Meeting Design is please visit https://www.mindmeeting.org/video/