Babyshop, the one-stop destination and leading Omni-channel children’s retail-brand in the UAE has reaffirmed its commitment to the region’s next generation of cricket stars by renewing its partnership with the International Cricket Council Academy at Dubai Sports City.

The agreement will see Babyshop continue as Title Sponsor of the ICC Academy’s flagship youth development programme Cricket Cubs and next year’s Babyshop Summer Cricket Camp.

The eight-week Babyshop Summer Cricket Camp will take place from July-August 2018 and will cater to youngsters in two age groups, the Cricket Cubs for 3-6 year olds and the Juniors aged 6-12.

To find out more information about Cricket Cubs or any of the ICC Academy programmes please visit www.iccacademy.net, Phone: 04-4481355 or Email: info@iccacademy.net