Namshi has just launched a carefully-curated collection of clothing and accessories from world-renowned premium brands, setting tongues wagging among the trend-led women in the region.

Premium is a new department for Namshi, and will be housed in its own fashion destination; focusing on and encapsulating luxe design and cutting-edge editorial. The brands selected have a distinctive point of view – they influence, disrupt and set the tone. Pieces include cult-worthy items from sought-after international labels, including L.A. brands Kendall & Kylie and Wildfox, beautifully-crafted prints on luxurious fabrics from Australian-born Asilio and Finders Keepers, and forward-thinking designs from Italian-designed Aniye By and Beatrice.