Wendy’s Launches 100% Angus Beef
Wendy’s is making its delicious burggers even tastier from September 8th2016 when it upgrades to 100% Angus Beef in all its burgers. And the best bit? There will be no extra cost to the customer.
The new even juicier 100% Angus burgers available in all 17 Wendys restaurants in the UAE, will go hand in hand with the freshly prepared crisp tomatoes and lettuce and hot off the grill orders, ensuring an even better quality and  tastier experience for customers.
Angus beef is well renowned around the world for its superior meat quality. The cattle from which the Angus is derived, is bred and raised in Australia – a country wwell known for producing high quality beef. Often called the healthiest cattle in the world cows are fed on a nutritionally balanced, high-energy-finished ration. This results in a more consistent product and enhanced marbling, that contributes to improved tenderness, juiciness and flavor.
The Angus beef utilized by Wendy’s strictly adheres to the Australian Government Authorized Halal Program, Australia’s official system that controls the production of all halal meat, meaning all Wendy’s burgers will be 100% Australian Angus Halal beef.
Phil Broad, Vice President of Food and Beverage at Alghanim Industries comments: ‘We are thrilled to launch 100% Australian Angus Beef in all UAE restaurants which underpins our ongoing commitment to ensuring the very best quality food at Wendy’s.
At Wendys we don’t just do things differently, we do things better. Our move to upgrade to 100% Angus in all burgers shows that our ‘deliciously different mantra is at the heart of everything we do.
‘Exceeding our customer’s expectations comes first, which is why we decided to upgrade our beef without passing the cost to the consumer, so they can enjoy a superior burger without paying more.
MLA commented ‘Meat and Livestock Australia are proud to support Wendy’s Middle East in launching the 100% Australian Angus burger to the market, at MLA we work to support the red meat industry in Australia and help develop all stakeholders interest. The move by Wendy’s to 100% Australian Angus beef is underpinned by the work done by Australian farmers and processors to guarantee the delivery of consistently high quality True Aussie beef to all consumers.
For more information about Wendy’s log onto www.wendysme.com