MMCC Digital And Cyber Gear Partner To Bring European Content, Strategy And Performance Marketing To Brands In Dubai
Prague-founded 360 agency MMCC Digital joins forces with Cyber Gear, which has worked in the UAE digital market since 1996
MMCC Digital, a 360 digital marketing agency with offices in Prague and Dubai, has formed a partnership with Cyber Gear, the Dubai digital agency founded by Sharad Agarwal. Together the two companies will offer UAE businesses one team for marketing strategy, content and video production, performance advertising and social media management.
The arrangement puts two different strengths side by side. MMCC Digital brings the operating model it built for clients across Europe, where content is planned from performance data and a full month of posts is scripted, filmed and scheduled in a single production day. Cyber Gear brings three decades of local market knowledge, web design and development, AI solutions, SEO/GEO, and press release distribution through its own Press Release Network.
For clients, the practical change is fewer suppliers. Many companies in the UAE still run separate vendors for their website, their social media, their video and their paid ads, and those vendors rarely talk to each other. Under the partnership, one retainer covers the whole digital marketing function, with a live client dashboard showing content status and campaign performance across platforms.
The timing follows strong growth in the market. UAE digital advertising spend is projected to grow north of15% in 2026 to reach an estimated $2.64 billion, according to the UAE Digital Ad Spend Business Report 2026.
“Dubai clients are tired of managing four agencies that don’t speak to each other,” said Tomas Krivanec, co-founder of MMCC Digital. “We plan content from what the numbers tell us, shoot a month of it in one day, and keep adjusting as the data comes in. Sharad has been building digital in this city since before most agencies here existed. Pairing his network and experience with our production and performance team means a client in Dubai gets the same system our European clients do, run by people who know the local market.”
“I have watched this market change many times since 1996. What brands need now is content that performs and a team that can achieve ROI. MMCC Digital brings a disciplined European approach to production and performance, and together we can offer clients something neither of us could offer alone. Further, I believe competition happens at the bottom. People at the top are collaborating.” said Sharad Agarwal, Chief Executive Officer of Cyber Gear.
MMCC Digital’s track record in Europe includes work for a private university that generated 2,000 leads for its upcoming semester within three months, and financial services campaigns that produced 90 leads from Meta advertising over two months.
About MMCC Digital
MMCC Digital is a 360 digital marketing agency with offices in Prague and Dubai. It runs the full digital marketing function for mid-size companies on a monthly retainer, covering strategy, content and video production, performance advertising, social media management and website builds. Its method, The Content Velocity Loop, builds and adjusts content from audience and campaign data. MMCC Digital works with clients in the Czech Republic, the UAE, the UK and across the EU.
About Cyber Gear
Cyber Gear is a Dubai web design company and digital agency founded by Sharad Agarwal in 1996. Its services include web design and development, SEO/GEO, social media marketing, Google advertising, mobile apps, AI solutions, webinars and press release distribution. Cyber Gear is a Dubai AI Seal verified enterprise, and its client list includes several multinational and Dubai Government entities.